The Iconic Peekaboo
Kate and Lila Grace Moss personify the intimate intergenerational story of the Peekaboo in the latest campaign.
An inextricable bond
The mother and daughter duo embrace Silvia Venturini Fendi's iconic Peekaboo in Selleria craftsmanship – soft, sensual Cuoio Romano leather in a natural grain with handmade stitches – passed on to her by her grandmother, Adele, binding the family’s past, present, and future.
Blue Selleria bag with 556 hand-sewn topstitches
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Dove grey Selleria bag with 306 hand-sewn topstitches
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Dove grey Selleria bag with 1254 hand-sewn topstitches
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Introduced during the Fall/Winter 2024 show, the Peekaboo Soft deconstructs the iconic trapezoidal silhouette in a sumptuous new leather to carry close to the body.
For more information on the launch contact Fendi Digital Stylists.
The Iconic Peekaboo
Ever evolving, forever iconic, the Peekaboo is synonymous with Fendi's spirit, striking the perfect balance between artisanal tradition, experimentation, and creativity.
In the hands of Fendi Factory artisans
Cuoio Romano in a soft natural grain and handcrafted macro stitches, the Peekaboo in Selleria craftsmanship retraces a century of Fendi tradition to the Maison’s origins, when the family learned the technique from Rome’s master saddlers.
Grey Selleria bag with 722 hand-sewn stitches
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Black Selleria bag with 713 hand-sewn topstitches
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Black Selleria bag with 526 hand-sewn topstitches
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Introduced during the Fall/Winter 2024 show, the new Peekaboo Soft offers a smooth, cushioned form, featured in campaign images with Fendi Ambassador Zhang Ruoyun.
For more information on the launch contact Fendi Digital Stylists.
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