Fendi Selleria Since 1925

In 1925, Adele Casagrande and her husband Edoardo Fendi opened the first Fendi boutique in Rome. It was there that Selleria was born – taught to the couple by the Eternal City's master saddlers to create Fendi’s very first line of bags.


In fact, the word Selleria comes from the Italian for saddle.


Nearly a century later, Fendi artisans still perform Selleria stitching entirely by hand across the Maison's signature Cuoio Romano leather to craft new bag styles as well as an embellishment on ready-to-wear.

Peekaboo Mini

Coffee-coloured Selleria bag with 220 hand-sewn stitches

€ 4.300,00
New
Baguette

Coffee-coloured Selleria bag with 612 hand-sewn stitches

€ 3.300,00

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New
Strap You

Coffee-coloured FF jacquard shoulder strap

€ 920,00

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Peekaboo ISeeU Small

Coffee-coloured Selleria bag with 556 hand-sewn stitches

€ 4.800,00

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Jacket

Black leather jacket

€ 5.500,00
Peekaboo ISeeU Small

Black Selleria bag with 1254 hand-sewn topstitches

€ 4.700,00

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Shorts

Black leather shorts

€ 2.900,00

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Fendi Filo

Black leather high-heeled sandals

€ 820,00

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New
Peekaboo Flat Pouch

Beige Selleria pouch

€ 590,00

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Shorts

Dove grey leather shorts

€ 2.900,00

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Strap You

Dove grey webbing shoulder strap

€ 870,00

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Peekaboo ISeeU Small

Dove grey Selleria bag with 1254 hand-sewn topstitches

€ 4.700,00

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Peekaboo ISeeU Medium Selleria

Beige Selleria bag with 722 hand-sewn stitches

€ 5.000,00

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Small Peekaboo ISeeU X-Lite

Beige Selleria bag with 524 hand-sewn stitches

€ 3.800,00
Blouson

Beige deerprint leather Go-To jacket

€ 6.300,00
Made in Fendi Necklace

Silver-coloured necklace

€ 520,00
Jacket

Blue jacquard wool blazer

€ 2.800,00
Trousers

Blue jacquard wool trousers

€ 1.200,00
Shirt

Beige linen shirt

€ 1.050,00
Peekaboo ISeeU Medium

Black Selleria bag with 713 hand-sewn topstitches

€ 5.000,00
New
Selleria Soft Trunk Baguette

Black leather Selleria bag with 253 hand-sewn topstitches

€ 2.300,00
Selleria Wallet

Black leather bi-fold wallet

€ 450,00

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Selleria Card Holder

Tuscan green leather card holder

€ 390,00

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Selleria Wallet

Toscana green leather bifold wallet

€ 450,00

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