Fendi Selleria Since 1925

In 1925, Adele Casagrande and her husband Edoardo Fendi opened the first Fendi boutique in Rome. It was there that Selleria was born – taught to the couple by the Eternal City's master saddlers to create Fendi’s very first line of bags.


In fact, the word Selleria comes from the Italian for saddle.


Nearly a century later, Fendi artisans still perform Selleria stitching entirely by hand across the Maison's signature Cuoio Romano leather to craft new bag styles as well as an embellishment on ready-to-wear.

Peekaboo ISeeU Medium Selleria

Beige Selleria bag with 722 hand-sewn stitches

MXN 137,000
Small Peekaboo ISeeU X-Lite

Beige Selleria bag with 524 hand-sewn stitches

MXN 99,000
Blouson

Beige deerprint leather Go-To jacket

MXN 175,000
Made in Fendi Necklace

Silver-coloured necklace

MXN 14,500
Jacket

Blue jacquard wool blazer

MXN 79,000
Shirt

Beige linen shirt

MXN 30,000
Peekaboo ISeeU Medium

Black Selleria bag with 713 hand-sewn topstitches

MXN 137,000
Selleria Card Holder

Black leather card holder

MXN 10,250

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New
Selleria Soft Trunk Baguette

Black leather Selleria bag with 253 hand-sewn topstitches

MXN 62,000
Selleria Wallet

Black leather bi-fold wallet

MXN 12,250
Selleria Card Holder

Tuscan green leather card holder

MXN 11,000

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Selleria Wallet

Toscana green leather bifold wallet

MXN 12,250

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Discover styles for him

M_S Summer 2024 Collection - DROP1_16_9-15 (1)
M_S Summer 2024 Collection - DROP1_4_5-15 (1)