FENDI Project in Partnership with Progetto Quid.
At FENDI, we believe in giving back to the communities that inspire and shape us. Our heritage is deeply rooted in local cultures, and we feel a profound responsibility to support their growth and well-being. This commitment is the driving force behind our latest project, which champions social inclusion.
In 2025, FENDI reaffirmed its dedication to local communities through the F-for Foundation
Thanks to this initiative FENDI donated € 16,000 to Progetto Quid, which produces fashion accessories from surplus fabrics through a process of ethical recovery, design, and production, all Made in Italy, with a high social impact.
The initiative sponsored an intensive 300-hour on-the-job training program for four of their artisans — Queen, Ruth, Amina, and Najat— who have diverse migration backgrounds and stories of vulnerability, becoming experts in crafting high-quality accessories: the program started with tailoring courses, with some focusing on quality control and one on sewing.
Over time, they expanded their skills, and they acquired the expertise to produce 1600 pieces of FENDI Wrappy Accessory.